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RISING TO THE WORLD STAGE
With 35 unique assets across entertainment, culture, sports and tourism
OUR VISION
To become the Kingdom’s events infrastructure powerhouse for the entertainment, tourism, culture and sports sectors.
OUR OBJECTIVES
TO DRIVE
the development of a world-class infrastructure for an ambitious national events calendar.
TO FACILITATE
partnerships with the private sector, enabling their contributions in the funding, development and operations of our assets.
TO DELIVER
high returns to attract foreign and direct investment and ensure financial sustainability of the fund.
OUR JOURNEY
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